Cavalry began with a simple mission: help brands dominate—no matter their size. Through insightful actions and innovative thinking, we help clients outsmart, outmaneuver and outsell their competition. And we’ve got the power of the WPP network standing ready at our back. We’ve done it in restricted categories. We’ve connected with young adults.
We’ve partnered with clients big and small.
first and foremost, we are built for Alpha Brands.
An alpha is honest, pragmatic and bold—hyperaware of itself and its setting, seizing opportunity well before it knocks. We don’t set out to succeed in a category; we aim to command it.
Together with Cavalry, brands project their best selves in a manner that exploits competitors’ weaknesses and appeals to consumers’ innermost desires and dreams.